Athena Activewear
The brand is currently in the concept stage and has not yet been launched. I’m developing a fairly complex and unique project. It's a weighted boot designed using scientifically based methods to help activate more muscles in the legs during walking. Based on market research, the product will be primarily targeted toward women. Because the underlying science and methodology are quite detailed, I’ve prepared a PDF that explains the concept in greater depth, which I’d be happy to email to you.